Why are we compelled to judge entire groups of people by the “worst” that group has to offer? I think of this phenomenon often as the subject comes up frequently [...]

Why 312 Digital is Different: A Better Way to Learn Digital Marketing If you’ve attended a major conference in the last five years, you’ve probably noticed some common frustrations. We [...]

As an SEO consultant, a significant part of my work involves cleaning up mistakes on existing websites. These errors often originate from do-it-yourself tech enthusiasts, web developers, designers, and sometimes [...]

I realize beginning a new blog with a snarky as hell post might be a recipe for disaster.  But you know what they say:  ”blog about your passion.”  I certainly [...]

If you are involved in publishing content on the web, you likely care about traffic. Traffic often depends on SEO, and effective SEO often revolves around link building. Below, we’ll [...]

Introduction to Digital Marketing: Full-Day Course Overview This full-day digital marketing course is designed to provide a strong foundation in the essential principles and practices of online marketing. Each content [...]

Google Analytics is used by 57.3% of all websites and most likely on your site. As of January 3, 2013 Builtwith knows of 17,586,002 sites using Google Analytics. BuiltWith has also broken [...]

Understanding Google Authorship: What It Is and How to Set It Up Google Authorship is a tool that connects your Google+ profile to the content you’ve authored online, ensuring that [...]

If you know me through Twitter, or use Twitter in a serious, ongoing way it’s likely you’ve stumbled across a tweet or two with the #usguys hashtag in it. After [...]

For some time, I’ve refrained from writing about Klout and online influence, despite having strong opinions on both topics. Recently, during a casual chat with Daniel Newman, he shared a [...]